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Tornado Wire Wins Prestigious Manufacturer Award for Achieving Customer Value


Tornado Wire has been named winner of the "Achieving Customer Value" category at The Manufacturer MX Awards 2025. The award was presented at a ceremony held at the Titanic Hotel in Liverpool on 12 November, celebrating outstanding performance and innovation in UK manufacturing.


The "Achieving Customer Value" category recognises businesses that demonstrate how customer strategy has contributed to measurable improvements in growth, innovation, operational excellence, and customer satisfaction. For Tornado Wire, this honour represents a significant milestone in its mission to help customers grow and succeed through high-quality, durable wire fencing solutions.


The shortlist for this year’s awards included a host of industry leading manufacturers, each showcasing impressive customer centric strategies, operational advances and solutions. To be recognised alongside such formidable peers is in itself a mark of distinction, reflecting the respect of the independent judging panel and the wider manufacturing community.


CEO Rebecca Galley, who attended the awards alongside Operations Director Steve Allard, Sales Manager Malcolm Blackford, and Operations Manager Wayne Ruddy, said:


"We were absolutely thrilled to hear our name announced. Of all four categories we entered, this was the one I most hoped we would win. Our team works tirelessly to build strong relationships and deliver real value to our customers and the wider industry. I may be relatively new to the business, but it’s clear to me that this team thoroughly deserves this recognition, and I couldn’t be prouder.”


The award follows a year of tangible progress across Tornado's customer engagement strategy, underpinned by insight-driven product development, responsive service, and operational improvements.


"This win reinforces that we’re delivering on our mission," Galley added. "It’s about fuelling our customers' growth and success with fencing solutions they can truly rely on."


Tornado's entry showcased its end-to-end approach to listening, innovating, and acting on customer feedback. Initiatives such as the development of the award-winning Pro-Strain® system and the new Pro-Strain i-Post® reflect Tornado's commitment to understanding contractor challenges and delivering practical, future-proof solutions. The company’s collaborative model brings together its sales, operations, and technical teams, ensuring the voice of the customer is embedded throughout the business.


"This wasn’t the result of one project or one team," said Galley. "It’s a company-wide achievement. Our salespeople understand customer requirements in detail. Our operations teams back them up with manufacturing excellence and reliable delivery. And across the board, we’re all working to innovate and improve together."


She added: "We’ll take a moment to celebrate, but we’re also looking ahead. We’ll digest the judges' feedback and keep pushing forward with our improvement plans for 2026 and beyond."


Tornado Wire extends thanks to its team, its customers, and the event sponsors and judges who made the evening possible.


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